Public Relations (PR)
I work with several PR companies within the HR, finance and insurance industries.
In particular, PRinHR specialise in HR-related issues such as employee benefits, pensions, health and wellness, employee engagement and recruitment. We work to catapult HR-related news and views into the national and trade press, showcasing the opinions and expertise of clients through articles, op-eds, press releases, case studies, corporate blogs and industry award entries.
I also manage the social media side of things for an Employee Assistance Programme (EAP) provider on behalf of PR consultancy Melbourne Communications. I update the twitter feed regularly with hourly tweets linking to relevant news stories found within the trade press and nationals. Relevant and popular hashtags are utilised where possible for maximum exposure.
Separate from my collaborative work with PR agencies, I provide ad-hoc PR support for Healing Boxes, an organisation which provides tailor-made gifts to people in hospital. I have gained them coverage in a variety of publications including The Times, Positive News and The Sun.